

Supporter
At Straightahead UK, supporting charities has been a core part of who we are since we began back in 2009. From day one, we’ve believed that businesses have a responsibility to contribute positively to the communities they serve. For us, that commitment goes beyond financial contributions – it’s about combining funding with practical, hands-on support to create genuine, lasting impact.
It’s about playing an active role in something meaningful
We are proud to support Second Helpings and the vital work they do in repurposing surplus food for the community. Their approach tackles two significant challenges at once: reducing unnecessary food waste while ensuring that good, nutritious food reaches individuals and families who need it most. It’s a simple idea, but one with a powerful and far-reaching effect.
What makes Second Helpings particularly special is not just what they do, but how they do it — with care, commitment, and a genuine desire to make a difference in people’s lives. That ethos strongly reflects our own values as a business and we will continue to support Second Helpings in the way we know best – through communication and connection. As a business built on building relationships and opening doors, we will work to engage with suppliers, identify new opportunities, and help expand their network. By connecting them with the right organisations, we aim to help increase the volume of surplus food they can rescue and redistribute.
For us, this partnership is about more than simply giving back. It’s about playing an active role in something meaningful – supporting a cause that delivers real, tangible benefits to the community, both through financial backing and by contributing our time and expertise. We are incredibly proud to support Second Helpings and look forward to continuing to help them grow their reach.
“It’s about more than simply giving back — it’s about playing an active role in something meaningful.”
Straightahead
Contact
Straightahead
3 High Street
Billingborough
Sleaford
NG34 0QA
+44 (0) 1778 300071








